expectatiopnsIphone 3
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meets expectationsIt did not have a front camera
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exceeds expectations |
dissapoints |
The Conjuring
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It was scary and very good. I came out the movie "wowed" and felt a rush.
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Grown Ups 2
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The movie was horrible. It wasn't even funny and I really disliked it
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Basic or full partnership relationship
Full partnership because I need my phone a service so i can use my phone.
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I do not need this pack of gum i just buy it and use it.
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products that are part of my personal identity , values and moral
why do marketers want me to personal IDENTIFY WITH their products service
So consumers will buy thier products.
defining customer relations
Butterfly: When the customer likes what the company is selling and goes their often also, when the company gets high profit potential.
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True Friends: Customer goes to the company very often, can also be called a well known customer. Highest profit
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Strangers: When a customer does not have any true interest in the company. They only visit during sales or good deals.
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Barnacles: people who are loyal but are only using coupons and buying the low market stuff.
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